EXPLORE

• Defining the design objective

• Once branding goal is set,
creative possibilities are engaged

• When outlook is in motion, research is conducted to target proper demographics , audience and competition

Develop

• Establish visual communication

• Convey message in aesthetically pleasing fashion

• Derive design solution

IMPROVE

• Present drafts for discussion

• Make provisions based on feedback

• Tailor project to client's expectations

TEST

• Apply new design

• Implement solution

• Anticipate updates on progress post integration